Affective Forecasting: Understanding Behavioral Changes for the Meetings & Event Industry

“Affective Forecasting”, the psychological study of how one feels into the future is front and center after 2020.  The experience of 2020 has absolutely been unexpected, uncertain, and devastating in many ways.  We now face a world, country, economy, and industry traveling a road much less traveled as we begin to restart our global commerce engine and hospitality industry.

What will be the long-term changes in our industry?  What were the silver linings to come out of this challenging time?  It is important to know where to look and more importantly to not overthink what may or may not be structural in change.

This session will help identify the questions we should be asking as we know the next 18 months will set the course on where end up with permanent behavioral changes to the Meetings & Events Industry.

Learning Objectives:

  • Update on the current situation regarding the Global state of COVID19 and Vaccine distribution
  • Meeting environment expected changes for the remainder of 2021
  • Current state of the economy and expectations for 2021 and 2022
  • A review of travel experience changes and expectations
  • The need to engage – still ever present
  • Adoption of technology and process in a “Fast Forward” society

Bring your questions to the virtual event, or submit them during registration


May 19, 2021
2:00 pm
3:00 pm
Zoom Meeting
Link will be sent upon registration