"Experience Marketing" Webinar Rebroadcast

Bring your brown bag lunch and join us at the Colorado Springs CVB to view this HSMAI University webinar rebroadcast. When you share valuable information about your hotel, and personalize through the lens of your story, you will connect with travelers on a deeper level and make them feel good about their decision to stay with you. There are many, many different ways to communicate with your guests throughout at all stages of travel, and what you choose to focus on is very much tied to the unique attributes of your hotel, its surroundings, your brand and valuable promotions. Smart hotel marketers also understand the behavior of contemporary connected travelers. Today, the average person carries 2.9 devices with smartphones being the most popular by far. Additionally, we receive more than 2900 marketing messages per day! It's clear that ordinary content that is only optimized and targeted for traditional desktop consumption isn't going to cut it any longer. • Tips on targeting the customer experience to drive more revenue

• Specific advice on how to use mobile to improve your connection with guests throughout the journey

• How to make the most of the opportunity on your website, social platforms and other travel channels consumers are visiting

• How to communicate the experience with authentic, interesting and helpful content that includes visual storytelling

• How to measure the engagement level during all phases of the guest experience


March 8, 2017
11:30am - 1:00pm

Colorado Springs CVB
515 Cascade
Colorado Springs, CO

March 8, 2017
11:30 am
1:30 pm
Colorado Springs CVB
515 Cascade Colorado Springs, CO